Lifebuoy worked with NotFromHere to create a new set of elements as part of the brand language, elements that will express and convey the capabilities of their products. Elements that clearly communicate the use of the product, the technology and the target audience.
The design solution required branding and language for new graphics, which would enable, creating a language of icons and graphical elements, one that would support its brand and voice. Such as create a sense of security in the users. The first product of its kind that combines private pool alarm systems with a smart alarm system. The branding that combines the graphic element of the rescue wheel with the graphic element of the wave. Graphic story.