Shoofee. Branding and creative for online second language learning platform
Brand identity, creative vision and website for a line of educational digital tutorials for learning Hebrew as second language. For kids & adults learning.
The Shoofee logo combines elements from both languages in reference to the paths we all take and share as we grow and live in one country.
The branding is warm, traditional and engaging, and helps make the connections between the brand and it’s target audience by bridging the paps of the language, offering an exciting and personal approach