Academic Center for Law and Business Ramat Gan

Brand: Academic Center for Law and Business

In this project, NotFromHere took a long-standing academic center and transformed its visual language into an updated, unified, and meaningful branding tool. The goal was to unify the creation of a graphic identity that would be relevant to every platform – from digital to outdoor signage – and one that would reflect the academic and professional values of the institution.

Graphic language development and identity design

A complete brand system: logo design in two languages (Hebrew and English), slogan design, and development of a photographic language and graphic art. All while ensuring flexibility and adaptability for everyday use – from digital campaigns, institutional presentations to signage on buildings.

Adaptation to the institution's needs and future vision

The graphic identity doesn’t just “look pretty” — it works effectively in a variety of uses: print, signage, digital, and even campus infrastructure. The graphic language we created was built so that it could grow with the institution, adapt to changes, and continue to serve it for years to come – always while maintaining brand coherence, visual clarity, and reinforcing image uniformity.