We were happy to take part in the challenge of Packaging design Attractive and functional for RideOn's smart ski goggles, this packaging has two functionalities – it is both a packaging and a case. After a long period of experimentation with design and materials, a connection was created between technology and materials that come from sports.
The packaging of the glasses RideOn They were the result of ingenuity and hard work. Our design team drew inspiration from the Alpine mountain ranges: sharp edges, angles, and a practical shape that would be easy to store in the store. Let's not forget how rugged and durable it is when riding hard on the slopes or hiking in close proximity to other heavy sports equipment.
Beyond functionality, the packaging needed to stand out on the shelf as part of ski resort rental equipment, for example in retail locations. The positioning had to be the same and accompany riders on mountain ranges around the world. A combination of form, function and simplicity led everyone to agree that the final design was the gold medal winner.
