Tropx. Branding for fitness tech company
A fusion experience for a fitness-tech brand. A complete brand visual identity for professional athletes wearable technology.
This new partnership with Tropx delivered unleashed fusion mix of holistic, traditional, and kicking-out technology sports brands. The graphic language redefines how training is experienced for proffesionals. From the straight forward message: Born to win to the distinguish color plate & imagery.
During the process of designing a logo, there is an evolution. We experiment different shapes of the symbol, playing with thickness, and graphic shapes.
NotFromHere had developed universal brand guidelines book. A single graphic kit that includes all the brand’s main assets. From the marketing materials to the gadgets. The purpose of this kit is to give the company the ability ti create a strong brand