Veidan. Brand Identity for Conferencing Solutions
Brand identity for a conferencing call services company. Building on the prestige Veidan company had NotFromHere created the new and fresh brand identity to reflect the new energy.
The design team created a full scale of icons made out from the brand symbol. The symbol itself is built based on the letter V. The color range are referring to the old Veidan brand.
During the design process, the team is exploring different types of logos until reaching the final graphic solution. It is always interesting to see the graphic history of the logo.
The rich color palette uses the gradient of bright green, purple. blue and yellow. Those colors were back then the colors of the main communication brands that were around.