How did we manage to create an experience that UNBOXING An extraordinary product, one of the technological products that are changing the way millions of people around the world feel and experience sound as we speak? What a challenge, especially when it comes to a product designed for an audience that eats and breathes innovation at every moment and has already seen everything – gamers, leading YouTubers, music fanatics, Yo-nim Itt. And of course, how could it be otherwise,
This is a matter In a startup Our Israeli in the name Woojer And in a groundbreaking product called VEST 3, which only adds to the sense of mission and Israeli pride.
It is important to understand The design of the packaging Unique not only makes the product more appealing, but actually needs to tell the story of the product, convey its values, DNA, and visual identity.
There are so many parameters here.
In addition, the exceptionally designed packaging,
It can and should create “brand awareness,” one that will remain in the buyer’s mind, even after the product has been removed from the packaging. That’s exactly what we wanted and succeeded in doing with WOOJER. To create a connection between the brand and its users – by creating The Unboxing Experience unexceptional.
It's important to remember – Your brand starts with your package.
The brand begins with its packaging. In the world we live in, where most purchases are made online,
The users' first encounter with the product is with the packaging, immediately after the delivery person knocks on the door,
Or at a stand at a BEST BUY Canada branch, like in the picture below.
