Elon Musk's joke has become a super-sought-after boutique product, flying off the shelves faster than the speed of light.
The man and the moon, Elon Musk, has officially added Tesla to the ever-expanding jet club of automakers, super brands like Aston Martin and Lamborghini, who are launching branded alcoholic beverages.
After he tweeted in 2018, even before it became X, that he intended to launch a drink called “Tsalkila,” and the world was sure that it was another hallucination or a hoax.
Fast forward, the dacha was at our expense.
It's not worth doubting the most successful man on the planet.
This is an old-fashioned tequila made from agave plants.
“Grown ecologically in the mountains and plains.”.
The bottle itself is designed in the shape of a lightning bolt – Tesla's iconic electric charging symbol – and is handmade.
I'm crazy about the design.
Not to mention, I would love to make a packaging for it.
As we speak
Tesla has already launched a new bottle and drink,
TESLA MAZCAL – which of course has long been sold out on the site.
Both bottles, as befits a top brand,
Not cheap at all compared to the tequila we used to drink outside Uman 17 with a lemon on the hood – $450 for mezcal and $250 for Teztequila.
Not much compared to Aston Martin whiskey, which will cost you 65K per bottle…
If you want to say you have a Tesla in your living room, here's your chance.
Happy Shavuot,
Five stars to the Max
Elon Musk's tequila has become a sought-after boutique product
More posts
Chocolate packaging design – how to stand out from the competition
9th October 2015
In the world we live in, it’s hard to separate the categories. Cosmetics is catching on, food is catching on to a lifestyle, and everyone wants to be in the lifestyle category. Every brand is looking for a way to reach the consumer’s heart; we want to know what they think and what they need, and how to get them to want the things they don’t even know they need yet: makeup…
GPS X-Saver product branding and design
9th October 2015
An innovative device developed with the aim of making us stop fearing getting lost when we travel both in places we are familiar with and those we are not familiar with. The wristband is elegantly designed and comfortable to use, allowing users to wear it on their wrist. The wristband is marketed as a fashionable accessory, allowing anyone to get the help they need when they are in distress. The device is designed for easy and simple use, available in several colors and sizes.
Branding and content and product design for 'Aruga'‘
9 in October 2016
The pots in the 'Choraga' can are introducing a new and refreshing idea in home design and gardening in a retro style. The pots are designed so that they look great on shelves and will last for a long time with minimal maintenance. They come in a variety of refreshing colors and with a variety of beautiful, fragrant, and useful plants, and most importantly – they are easy to grow at home and enjoy them every day of the week. House-plant pots are of course…
