
101Cafe
Brand: 101Cafe
Industries
Branding and design for food and beverage companiesServices
Brand Strategy & Positioning, Package design & unboxing experience, Go-To-Market & Product LaunchBranding and visual language for a Mediterranean fusion restaurant located in the old port of Caesarea.
The new branding took the restaurant to the new decade while maintaining classic lines with typographic treatment that combines the two Hebrew and English languages. The approach to the branding came from two different directions. On the one hand, maintaining the classic and heritage of the place and of Caesarea, and on the other hand, a modern approach. The graphic language combines typographic elements and hand-drawn illustrations that create the taste and spirit of the era.
A significant part of the process of rebranding is aligning all the places where the customer encounters the brand. Digital assets in today's world are one of the first places where the customer encounters the brand. portcafe.co.il










